Campaign, 5 November 2014
Rémy Martin has handed DLKW Lowe lead agency status on its global advertising account following a competitive pitch.
The Interpublic shop will be supported by the Lowe and Partners networks in the key regions of the US and China.
Rémy Cointreau, the owner of the French cognac brand, called the review in May and engaged Andrew Melsom at the intermediary Agency Insight to oversee the process.
The brand had been largely dormant in the UK but most recently worked with The Red Brick Road. In the US, the Miami-based shop La Communidad was the brand’s agency of record.
DLKW Lowe confirmed the appointment.