Campaign, 25 November 2014
The Post Office has appointed DLKW Lowe to handle its advertising business.
The agency beat off competition from Ogilvy and WCRS following a seven-month process.
The Post Office has recently been working with FCB Inferno, which will retain its digital and direct business despite being kicked out of the ad review. Post Office originally called an ad, digital and direct pitch but then narrowed it to just advertising.
The Post Office confirmed the appointment and said it could not comment further.
The incumbent is Dare, which was unable to re-pitch for the account because it was not selected for the Government’s creative agencies roster. When Dare won the business in 2009 the account estimated to worth £12 million.