We are a creatively driven integrated marketing communications group with a strong entrepreneurial heritage and challenger mentality. We use creativity to get our clients’ brands an unfair share of attention.
MullenLowe is a creatively driven integrated marketing communications network with a strong entrepreneurial heritage and challenger mentality, operating in more than 65 markets.
MullenLowe Open is a behaviour-driven activation agency. We create customer experiences at the convergence of shopper, digital and direct marketing. With expertise in retail, eCommerce, CRM and experiential, we help our clients to deliver integrated campaigns with commercial bite.
MullenLowe Profero is a full service, global integrated digital marketing agency, operating across 15 offices, with over 600 employees. A collaborative mix of talents across creative, technology, user experience, strategy, design and production. With expertise in digital communications, UX, strategy, interactive design and build, media, data and analytics
MullenLowe Mediahub is a highly creative, responsive 350 person media shop, offering full service comms planning, media buying, global search and performance media with global capabilities. Mediahub is headquartered in Boston.
Brands are facing two big issues in today’s world: INATTENTION and INDIFFERENCE – people aren’t giving brands the time of day and don’t really care about them. We are here to overcome these issues and give brands an UNFAIR SHARE OF ATTENTION.
We get a brand an UNFAIR SHARE OF ATTENTION by creating a powerful BRAND IDEA and then magnifying that idea to create BRAND PRESENCE.
We get to the BRAND IDEA from deep exploration of the Company, Category, Consumer and Culture.
We create BRAND PRESENCE through distinctive look and feel and tone of voice, as well as interesting behaviours and actions, and a real understanding of the best context in which to be communicating.
We get the best results through our HYPERBUNDLED approach: smashing together talent from different disciplines – planning, creative, media, social, activation, CRM, mobile marketing, design, analytics…
This approach ensures we deliver ideas that maximise the opportunity for the brand as a whole, and never just the channel. It is also more fun.