Many financial brands claim to have a greater conscience than the rest. But The Co-operative Bank stands out because their values, ethics and sense of purpose is what defines them. An ethical bank, for the people.
The Co-operative Bank’s Marketing Director, Alastair Pegg commented, “We were very impressed with MullenLowe’s excellent customer insight, which will form the basis of our brand strategy as we move forward.”
With our own Executive Partner, Tom Knox, adding: “As a customer-led ethical bank, The Co-operative Bank as a unique position in U.K. retail banking. We are very proud to have been appointed and are looking forward to working with them to leverage their co-operative heritage in today’s market.”
We’re excited, delighted and raring to go.